The summer after Barbenheimer and the strikes, Hollywood charts a new course
“ Barbenheimer ” is a hard act to follow. But as Hollywood enters another summer movie season, armed with fewer superheroes and a landscape vastly altered by the strikes, it’s worth remembering the classic William Goldman quote about what works: “Nobody knows anything.”
Four decades later, that still may be true. Yet one thing Hollywood has learned in releasing films through the pandemic and the strikes is how to pivot quickly.
The summer of 2023 brought a new enthusiasm for moviegoing, with the fortuitous counterprogramming of “Barbie” and “ Oppenheimer,” and surprise hits like “ Sound of Freedom,” helping the season’s box office crack $4 billion for the first time since 2019. But before the industry could take a victory lap, there was another crisis looming with the dual Hollywood strikes, which shuttered most productions for months.